National Survey: Poll finds nearly half of Americans uninterested in Super Bowl LIII

Surveys | January 30, 2019

RESULTS HERE > Full Survey

KANSAS CITY, MO – A recent survey conducted by Remington Research Group found that nearly half of Americans are uninterested in the upcoming Super Bowl LIII matchup between the Los Angeles Rams and the New England Patriots. The poll surveyed 2,321 registered voters nationwide.

One-in-three Americans say they will be rooting for the Los Angeles Rams this Sunday, while 20% say they will be rooting for the Patriots. 44% of respondents say they do not care who wins.

Of those planning to watch Super Bowl LIII, the majority (63%) are most looking forward to the game, while 18% are most looking forward to the commercials. The remainder of those planning to watch are most looking forward to either the halftime show or the party they’re attending.

Americans have a -3% net unfavorable rating of the NFL. Republicans have a net -18% unfavorable opinion of the NFL, while Democrats have a net +12% favorable opinion.

When asked whether or not players should stand and be respectful during the national anthem, 65% of Americans said yes, while only 23% said no. Republicans said by a margin of +89% that players should stand, while Democrats were split.

36% of Americans believe NFL officials make calls to unfairly help certain teams, while 34% believe officials are fair and 30% are not sure.

Among those planning to watch the Super Bowl, 31% say they are likely to break their New Year’s resolutions on Super Bowl Sunday. 31% say they are unlikely to break their resolutions, and 37% say they did not make a resolution.

Press Contact:

Titus Bond
President, Remington Research Group
(913) 636-1532
tbond@remingtonresearchgroup.com

Survey Results:

Q1: What is your opinion of Donald Trump?

Favorable: 44%
Unfavorable: 50%
No opinion: 7%

Q2: What is your opinion of the NFL?

Favorable: 34%
Unfavorable: 37%
No opinion: 29%

Q3: Will you be watching the Super Bowl next weekend?

Yes: 48%
No: 37%
Not sure: 15%

Q4: What are you looking forward to most about the Super Bowl?

The game: 34%
The halftime show: 10%
The commercials: 20%
The party you’re going to: 8%
Something else: 16%
Not watching: 12%

Q5: How interested are you in the upcoming Super Bowl matchup between the New England Patriots and the Los Angeles Rams? Very interested, somewhat interested, not at all interested, or only watching for the commercials?

Very interested: 21%
Somewhat interested: 28%
Not at all interested: 42%
Only watching for the commercials: 8%
Not sure: 1%

Q6: Who are you rooting for in the 2019 Super Bowl?

New England Patriots: 20%
Los Angeles Rams: 33%
Don’t care: 44%
Not sure: 3%

Q7: Thinking about just this year, have you watched more football or less football compared to previous years?

More football: 20%
Less football: 54%
About the same: 26%

Q8: Do you think players should stand and be respectful during the national anthem?

Yes: 65%
No: 23%
Not sure: 12%

Q9: Do you believe NFL officials make calls to unfairly help certain teams, or do you think they are fair?

Unfair: 36%
Fair: 34%
Not sure: 30%

Q10: How likely are you to break your New Year’s resolution on Super Bowl Sunday?

Very likely: 11%
Somewhat likely: 11%
Somewhat unlikely: 17%
Very unlikely: 18%
Didn’t make a resolution: 43%

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